Rolser grew out of the tradition of a humble artisanal workshop, evolving into a significant international exporter. With Rolser, every step becomes lighter. The trolley not only relieves you physically, but also supports a slow lifestyle, healthier and more sustainable. Because life is made up of those everyday journeys as well.
Fashionable shopping trolleys
Rolser understands perfectly how important fashion and trends are in product design, especially when it comes to shopping trolleys.
That is why one of their main goals has been to transform the classic wheeled trolley into a stylish accessory. Today, the brand offers a wide range of models designed in line with the latest fabric and color trends, as well as the principles of sustainable and ethical fashion.
Sustainable production
Rolser is committed to moving toward a more sustainable future. There is full alignment between what the brand offers through its products and what it strives to achieve through its corporate social responsibility initiatives.
Internally, the company has been implementing policies for decades that promote work–life balance, equal opportunities, fair working conditions, and the inclusion of people with disabilities.
The current generation managing the company has inherited the lifestyle of their parents and grandparents — a modus vivendi rooted in the values of honest household economics, solidarity, and respect for people, tradition, and the natural environment.